Marco Di Dio Roccazzella is Equity Partner and General Manager at Jakala & Value Lab, where he set up the Fashion & Consumer Practice.

He led a variety of business transformation projects in multinational cross-industry contexts achieved in over 20 years of activity, spanning from business model innovation and implementation, analytics & digital transformation, business benefits estimation and measurement, change management.

Graduated from Bocconi University in Management, Marco is a lecturer in several international business schools and author of papers and books on Sales & Marketing, Digital Engagement, Analytics, and Customer Strategy.